ContentClick is leading in Top 100K Sites and Top 1M Sites.
ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 81 other categories.
Merchenta is leading in Shopping, Home & Garden, Consumer Electronics, Products & Shopping and 4 other categories.
ContentClick is leading in most countries, including United Kingdom, United States, Russia, Ireland and 32 other countries.
Merchenta is leading in China, Turkey, Malaysia and Bulgaria.