Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, ContentClick is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 66 other categories.

2 SmartContext is leading in Business & Industry, Internet & Telecom, Chats & Forums, Food & Drink and 25 other categories.

Geography

1 ContentClick is leading in most countries, including United Kingdom, United States, India, Ireland and 32 other countries.

2 SmartContext is leading in Poland, Germany, Russia, Ukraine and 9 other countries.