Market Share by Top Websites

1 Specific Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ContentClick is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 120 other categories.

2 ContentClick is leading in Sports, Soccer, Humor, Gay, Lesbian, & Bisexual and 18 other categories.

Geography

1 Specific Media is leading in most countries, including United States, United Kingdom, Spain, Denmark and 60 other countries.

2 ContentClick is leading in South Africa, Pakistan, Chile, Venezuela and 4 other countries.