In terms of market share, ContentTools is clearly lagging behind, losing to Interact in all segments.
Interact has better usage coverage in more websites categories. Including Arts & Entertainment, Beauty & Fitness, Internet & Telecom, Beauty and 26 other categories.
ContentTools is leading in Movies.
Interact is leading in most countries, including United States, Netherlands, United Kingdom, Brazil and 26 other countries.
ContentTools is leading in Denmark.