Market Share by Top Websites

1 Federated Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, CONTEXTin is clearly lagging behind, losing to Federated Media in all segments.

Websites Categories

1 Federated Media has better usage coverage in more websites categories. Including People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 114 other categories.

2 CONTEXTin is leading in Products & Shopping, Gambling, Nutrition, Lottery and 5 other categories.

Geography

1 Federated Media is leading in most countries, including United States, India, United Kingdom, Canada and 68 other countries.

2 CONTEXTin is leading in Ireland, Ecuador and Congo Republic.