About Contextin New York-based Contextin is a revolutionary display media buying platform. Founded in 2010, Contextin uses novel pattern recognition algorithms to enhance online advertising performance. Unlike conventional demand-side pl...
In terms of market share, CONTEXTin is clearly lagging behind, losing to TapIt! in all segments.
TapIt! has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 38 other categories.
CONTEXTin is leading in Computer & Electronics, Software, Health, Products & Shopping and 18 other categories.
TapIt! is leading in most countries, including United States, India, Brazil, Spain and 18 other countries.
CONTEXTin is leading in United Kingdom, Indonesia, El Salvador, Australia and 6 other countries.