Market Share by Top Websites

2 In terms of market share, CONTEXTin is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Internet & Telecom and 25 other categories.

2 CONTEXTin is leading in Software, Arts & Entertainment, Products & Shopping, TV & Video and one other category.


1 Total Media is leading in most countries, including Israel, United States, Russia, Burundi and 6 other countries.

2 CONTEXTin is leading in Spain, Tuvalu, South Africa, Australia and 3 other countries.