Market Share by Top Websites

1 Native Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Contextly is clearly lagging behind, losing to Native Ads in all segments.

Websites Categories

1 Contextly has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Internet & Telecom and 88 other categories.

2 Native Ads is leading in Software, TV & Video, Adult, Humor and 14 other categories.


1 Native Ads is leading in most countries, including India, United Kingdom, Turkey, Russia and 34 other countries.

2 Contextly is leading in United States, Brazil, Australia, Mexico and 31 other countries.