Market Share by Top Websites

1 Demdex is leading in Top 10K Sites and Top 100K Sites.

2 Conversant Ad Server is leading in Top 1M Sites.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 205 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Automotive Industry, Transportation & Logistics and 4 other categories.

Geography

1 Conversant Ad Server is leading in most countries, including United Kingdom, Germany, France, Australia and 116 other countries.

2 Demdex is leading in United States, Canada, Brazil, Malaysia and 10 other countries.