Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Conversant Ad Server is leading in Top 1M Sites.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 199 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Automotive Industry, Football and 14 other categories.

Geography

1 Conversant Ad Server is leading in most countries, including Germany, France, Russia, India and 111 other countries.

2 Demdex is leading in United States, United Kingdom, Canada, Australia and 17 other countries.