Conversant Ad Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Conversant Ad Server has better usage coverage in more websites categories. Including People & Society, Business & Industry, Shopping, News & Media and 193 other categories.
MarketGid is leading in Arts & Entertainment, Humor, Adult, Movies and 23 other categories.
Conversant Ad Server is leading in most countries, including United States, United Kingdom, Germany, France and 112 other countries.
MarketGid is leading in Russia, Ukraine, Belarus, Kazakhstan and 20 other countries.