Market Share by Top Websites

1 Conversant Ad Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MarketGid is clearly lagging behind, losing to Conversant Ad Server in all segments.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including People & Society, Business & Industry, Shopping, News & Media and 193 other categories.

2 MarketGid is leading in Arts & Entertainment, Humor, Adult, Movies and 23 other categories.

Geography

1 Conversant Ad Server is leading in most countries, including United States, United Kingdom, Germany, France and 113 other countries.

2 MarketGid is leading in Russia, Ukraine, Belarus, Kazakhstan and 19 other countries.