Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conversant Ad Server is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Food & Drink, Shopping and 122 other categories.

2 Conversant Ad Server is leading in People & Society, News & Media, Computer & Electronics, Internet & Telecom and 100 other categories.

Geography

1 MediaMath is leading in most countries, including United States, Japan, United Kingdom, France and 106 other countries.

2 Conversant Ad Server is leading in India, Indonesia, China, Taiwan and 45 other countries.