Market Share by Top Websites

1 Conversant Ad Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mirando is clearly lagging behind, losing to Conversant Ad Server in all segments.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Business & Industry, Shopping, Computer & Electronics, Games and 178 other categories.

2 Mirando is leading in People & Society, Arts & Entertainment, Internet & Telecom, News & Media and 35 other categories.

Geography

1 Mirando is leading in most countries, including Indonesia, Germany, Brazil, Mexico and 76 other countries.

2 Conversant Ad Server is leading in United States, United Kingdom, France, Australia and 59 other countries.