Market Share by Top Websites

1 Conversant Ad Server is leading in Top 1M Sites and The Entire Web.

2 Popin is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 220 other categories.

2 Popin is leading in College & University Press.

Geography

1 Conversant Ad Server is leading in most countries, including United States, United Kingdom, Germany, France and 124 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Korea Republic and 7 other countries.