Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Conversant Ad Server is still behind TradeDesk in all market share segments.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Computer & Electronics and 109 other categories.

2 TradeDesk is leading in Business & Industry, News & Media, Autos & Vehicles, Health and 105 other categories.


1 TradeDesk is leading in most countries, including United States, Australia, Germany, Canada and 78 other countries.

2 Conversant Ad Server is leading in United Kingdom, France, Russia, India and 56 other countries.