Market Share by Top Websites

1 TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conversant Ad Server is clearly lagging behind, losing to TradeDoubler in all segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including Travel & Tourism, Computers Electronics & Technology, E-commerce & Shopping, Lifestyle and 19 other categories.

2 Conversant Ad Server is leading in Law & Government.

Geography

1 TradeDoubler is leading in most countries, including Spain, France, Sweden, Italy and 100 other countries.

2 Conversant Ad Server is leading in China, Australia, Hong Kong, Malaysia and 10 other countries.