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Underdog Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, Conversant Ad Server is clearly lagging behind, losing to Underdog Media in all segments.
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Underdog Media has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Science & Education, Games and 16 other categories.
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Conversant Ad Server is leading in Computers Electronics & Technology, Finance, Travel & Tourism and Heavy Industry & Engineering.
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Underdog Media is leading in most countries, including United States, Poland, Romania, Malaysia and 74 other countries.
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Conversant Ad Server is leading in United Kingdom, France, Italy, China and 24 other countries.