Market Share by Top Websites

1 LeadBack is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Conversant Media is still behind LeadBack in all market share segments.

Websites Categories

1 LeadBack has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Business & Industry, People & Society and 109 other categories.

2 Conversant Media is leading in Autos & Vehicles, Car Buying, Shopping, Food & Drink and 28 other categories.

Geography

1 LeadBack is leading in most countries, including Japan, Canada, United Kingdom, Germany and 70 other countries.

2 Conversant Media is leading in United States, Egypt, Puerto Rico, Belgium and 4 other countries.