Market Share by Top Websites

1 RTB House is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conversant Media is clearly lagging behind, losing to RTB House in all segments.

Websites Categories

1 RTB House has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Internet & Telecom and 100 other categories.

2 Conversant Media is leading in Autos & Vehicles, Car Buying, Food & Drink, Beverages and 30 other categories.

Geography

1 RTB House is leading in most countries, including Russia, Poland, Ukraine, Slovakia and 53 other countries.

2 Conversant Media is leading in United States, Canada, Egypt, Australia and 12 other countries.