In terms of market share, Conversive is clearly lagging behind, losing to CoreAudience in all segments.
CoreAudience has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Computer & Electronics, News & Media and 19 other categories.
Conversive is leading in Shopping, Internet & Telecom, Consumer Electronics, Sports and 17 other categories.
CoreAudience is leading in most countries, including United States, Russia, Japan, Austria and 14 other countries.
Conversive is leading in Netherlands, Germany, Niue and Bangladesh.