In terms of market share, Conversive is clearly lagging behind, losing to Fathom SEO in all segments.
Conversive has better usage coverage in more websites categories. Including Shopping, Internet & Telecom, Consumer Electronics, People & Society and 15 other categories.
Fathom SEO is leading in Business & Industry, Health, Senior Health, Industrial Goods & Services and 12 other categories.
Fathom SEO is leading in most countries, including United States, Finland, Japan, New Zealand and 2 other countries.
Conversive is leading in Netherlands, Germany, Belgium, Israel and one other country.