Convertro provides advertisers enhanced transparency into the effectiveness of their marketing channels by tracking all customer-initiated marketing interactions with their sites, rather than simply focusing on the last click. Using technol...
Convertro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Datran has better usage coverage in more websites categories. Including Health, Computer & Electronics, News & Media, Software and 55 other categories.
Convertro is leading in Shopping, Business & Industry, Arts & Entertainment, People & Society and 40 other categories.
Convertro is leading in most countries, including United States, United Kingdom, Germany, Australia and 28 other countries.
Datran is leading in Russia, Brazil, Italy, Korea Republic and 22 other countries.