Market Share by Top Websites

1 Korrelate is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to Korrelate in all segments.

Websites Categories

1 Korrelate has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Automotive Industry, Business & Industry and 34 other categories.

2 Conviva is leading in TV & Video, Accommodation & Hotels, Travel, Investing and 7 other categories.


1 Conviva is leading in most countries, including Spain, Japan, United Kingdom, Germany and 13 other countries.

2 Korrelate is leading in United States, Philippines, Canada, Mexico and 11 other countries.