Market Share by Top Websites

1 Ligatus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Conviva is clearly lagging behind, losing to Ligatus in all segments.

Websites Categories

1 Ligatus has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Soccer and 76 other categories.

2 Conviva is leading in Accommodation & Hotels, Movies, Online Marketing, Marketing & Advertising and 2 other categories.

Geography

1 Ligatus is leading in most countries, including France, Italy, Germany, Turkey and 25 other countries.

2 Conviva is leading in United States, Argentina, South Korea, Taiwan and 4 other countries.