Market Share by Top Websites

2 Conviva is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 95 other categories.

2 Conviva is leading in People & Society, Arts & Entertainment, News & Media, TV & Video and 12 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, India and 24 other countries.

2 Conviva is leading in Belgium, Spain, Russia, China and 8 other countries.