Market Share by Top Websites

1 Nativo is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to Nativo in all segments.

Websites Categories

1 Nativo has better usage coverage in more websites categories. Including Autos & Vehicles, News & Media, Internet & Telecom, Arts & Entertainment and 121 other categories.

2 Conviva is leading in People & Society, Finance, Investing, Movies and 4 other categories.

Geography

1 Nativo is leading in most countries, including United States, United Kingdom, Canada, Germany and 57 other countries.

2 Conviva is leading in Belgium, Uzbekistan, Greece, Guatemala and 2 other countries.