Market Share by Top Websites

2 Conviva is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Conviva has better usage coverage in more websites categories. Including Arts & Entertainment, Sports, News & Media, Computers Electronics & Technology and 17 other categories.

2 Open AdExchange is leading in Home & Garden.

Geography

1 Conviva is leading in most countries, including United States, Netherlands, United Kingdom, Canada and 27 other countries.

2 Open AdExchange is leading in Denmark, Pakistan and Sweden.