Market Share by Top Websites

1 Scupio is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Conviva is clearly lagging behind, losing to Scupio in all segments.

Websites Categories

1 Scupio has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Internet & Telecom and 32 other categories.

2 Conviva is leading in People & Society, Arts & Entertainment, TV & Video, News & Media and 28 other categories.

Geography

1 Conviva is leading in most countries, including United States, Mexico, United Kingdom, Germany and 20 other countries.

2 Scupio is leading in Taiwan, Hong Kong, China, Indonesia and 5 other countries.