Market Share by Top Websites

1 Scupio is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Conviva is clearly lagging behind, losing to Scupio in all segments.

Websites Categories

1 Scupio has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Internet & Telecom and 34 other categories.

2 Conviva is leading in People & Society, Arts & Entertainment, News & Media, TV & Video and 27 other categories.


1 Conviva is leading in most countries, including United States, Mexico, Germany, Belgium and 21 other countries.

2 Scupio is leading in Taiwan, China, Viet Nam, Hong Kong and 5 other countries.