Market Share by Top Websites

1 SmartContext is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Conviva is leading in Top 10K Sites.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 60 other categories.

2 Conviva is leading in TV & Video, News & Media, Finance, Investing and 9 other categories.

Geography

1 SmartContext is leading in most countries, including Poland, United Kingdom, Germany, Netherlands and 34 other countries.

2 Conviva is leading in United States, Brazil, Australia, United Arab Emirates and 14 other countries.