Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites and The Entire Web.

2 Conviva is leading in Top 100K Sites.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 62 other categories.

2 Conviva is leading in TV & Video, News & Media, Finance, Investing and 10 other categories.

Geography

1 Conviva is leading in most countries, including United States, Belgium, Mexico, Brazil and 19 other countries.

2 SmartContext is leading in Poland, United Kingdom, Germany, Russia and 13 other countries.