Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Conviva is leading in Top 10K Sites.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 136 other categories.

2 Conviva is leading in TV & Video, Investing and Mobile Developers.

Geography

1 Specific Media is leading in most countries, including United States, United Kingdom, Denmark, Spain and 63 other countries.

2 Conviva is leading in Mexico, United Arab Emirates, Macedonia and Kazakhstan.