Market Share by Top Websites

1 Spongecell is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Conviva is clearly lagging behind, losing to Spongecell in all segments.

Websites Categories

1 Spongecell has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Health, Career & Education and 49 other categories.

2 Conviva is leading in People & Society, Arts & Entertainment, TV & Video, News & Media and 17 other categories.

Geography

1 Spongecell is leading in most countries, including United States, United Kingdom, Australia, Spain and 23 other countries.

2 Conviva is leading in Mexico, Canada, Brazil, Russia and 14 other countries.