Market Share by Top Websites

1 Spongecell is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Conviva is clearly lagging behind, losing to Spongecell in all segments.

Websites Categories

1 Spongecell has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Health, Career & Education and 29 other categories.

2 Conviva is leading in Arts & Entertainment, People & Society, TV & Video, Investing and 6 other categories.


1 Spongecell is leading in most countries, including United States, Germany, France, Russia and 13 other countries.

2 Conviva is leading in Japan, Belgium, Denmark, Canada and 3 other countries.