Market Share by Top Websites

1 Spongecell is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Conviva is clearly lagging behind, losing to Spongecell in all segments.

Websites Categories

1 Spongecell has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Health, Career & Education and 44 other categories.

2 Conviva is leading in People & Society, Arts & Entertainment, TV & Video, News & Media and 20 other categories.

Geography

1 Conviva is leading in most countries, including Belgium, Mexico, India, Brazil and 12 other countries.

2 Spongecell is leading in United States, United Kingdom, Australia, Canada and 9 other countries.