Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to Yieldlab in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Internet & Telecom and 113 other categories.

2 Conviva is leading in Online Marketing.

Geography

1 Yieldlab is leading in most countries, including Germany, Austria, Switzerland, United Kingdom and 35 other countries.

2 Conviva is leading in United States, Spain, Japan, Argentina and 6 other countries.