Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to Yieldlab in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Shopping and 83 other categories.

2 Conviva is leading in People & Society, TV & Video, Finance, Investing and 8 other categories.

Geography

1 Yieldlab is leading in most countries, including Germany, France, Austria, Switzerland and 28 other countries.

2 Conviva is leading in United States, Belgium, Spain, Mexico and 12 other countries.