Market Share by Top Websites

1 DSMM Advantage is leading in Top 1M Sites.

2 In terms of market share, CoreAudience is clearly lagging behind, losing to DSMM Advantage in all segments.

Websites Categories

1 DSMM Advantage has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Health and 42 other categories.

2 CoreAudience is leading in People & Society, Arts & Entertainment, Computer & Electronics, News & Media and 16 other categories.

Geography

1 DSMM Advantage is leading in most countries, including United States, Canada, India, Philippines and 15 other countries.

2 CoreAudience is leading in Russia, Japan, Austria, Switzerland and 9 other countries.