Market Share by Top Websites

1 DSMM Advantage is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, CoreAudience is clearly lagging behind, losing to DSMM Advantage in all segments.

Websites Categories

1 DSMM Advantage has better usage coverage in more websites categories. Including Business & Industry, Shopping, Finance, Internet & Telecom and 43 other categories.

2 CoreAudience is leading in People & Society, Arts & Entertainment, Computer & Electronics, News & Media and 17 other categories.

Geography

1 DSMM Advantage is leading in most countries, including United States, United Kingdom, Philippines, Canada and 7 other countries.

2 CoreAudience is leading in Spain, Iran, Israel, Japan and 5 other countries.