Market Share by Top Websites

1 Experian Marketing Services is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, CoreAudience is clearly lagging behind, losing to Experian Marketing Services in all segments.

Websites Categories

1 Experian Marketing Services has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Car Buying, Business & Industry and 19 other categories.

2 CoreAudience is leading in People & Society, Computer & Electronics, News & Media, Internet & Telecom and 15 other categories.

Geography

1 Experian Marketing Services is leading in most countries, including United States, United Kingdom, Italy, Japan and 12 other countries.

2 CoreAudience is leading in Canada, Spain, Thailand, South Africa and 4 other countries.