In terms of market share, CoreAudience is clearly lagging behind, losing to HotTraffic in all segments.
CoreAudience has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Computer & Electronics and 27 other categories.
HotTraffic is leading in Consumer Electronics, Motorsports, Marketing & Advertising, Jobs & Employment and one other category.
CoreAudience is leading in most countries, including United States, Japan, Spain, United Kingdom and 10 other countries.
HotTraffic is leading in Netherlands.