Market Share by Top Websites

1 i-Behavior is leading in Top 10K Sites and Top 100K Sites.

2 Despite its recent growth, CoreAudience is still behind i-Behavior in all market share segments.

Websites Categories

1 CoreAudience has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Computer & Electronics, News & Media and 23 other categories.

2 i-Behavior is leading in Business & Industry, Marketing & Advertising, Real Estate, Career & Education and 18 other categories.


1 i-Behavior is leading in most countries, including United States, Brazil, United Kingdom, Germany and 35 other countries.

2 CoreAudience is leading in Canada, France, Thailand, South Africa and 2 other countries.