CoreAudience is leading in Top 100K Sites and Top 1M Sites.
CoreAudience has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Computer & Electronics, News & Media and 22 other categories.
iProspect is leading in Business & Industry, Travel, Tourism, Marketing & Advertising and 14 other categories.
CoreAudience is leading in most countries, including United States, Canada, Spain, Germany and 10 other countries.
iProspect is leading in India, Japan, United Kingdom and Netherlands.