In terms of market share, CoreAudience is clearly lagging behind, losing to Performable in all segments.
Performable has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Web Hosting, Computer & Electronics and 69 other categories.
CoreAudience is leading in People & Society, Music & Audio, News & Media, Autos & Vehicles and 9 other categories.
Performable is leading in most countries, including United States, Canada, India, Brazil and 19 other countries.
CoreAudience is leading in Turkey, Japan, United Kingdom, Italy and one other country.