Market Share by Top Websites

2 In terms of market share, CoreAudience is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Health, Sports, Football, Medicine and 21 other categories.

2 CoreAudience is leading in People & Society, Arts & Entertainment, Computer & Electronics, Internet & Telecom and 20 other categories.

Geography

1 Proclivity is leading in most countries, including United States, United Kingdom, Mexico, Argentina and 7 other countries.

2 CoreAudience is leading in India, Brazil, Sweden, Spain and 6 other countries.