Market Share by Top Websites

1 Proclivity is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, CoreAudience is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Sports, Health, Football, Medicine and 25 other categories.

2 CoreAudience is leading in People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 17 other categories.

Geography

1 CoreAudience is leading in most countries, including Germany, Canada, China, France and 5 other countries.

2 Proclivity is leading in United States, United Kingdom, Poland, Egypt and 4 other countries.