In terms of market share, CoreAudience is clearly lagging behind, losing to ROI trax in all segments.
ROI trax has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Home & Garden and 24 other categories.
CoreAudience is leading in People & Society, Arts & Entertainment, Computer & Electronics, News & Media and 19 other categories.
CoreAudience is leading in most countries, including Spain, United Kingdom, Canada, Iran and 7 other countries.
ROI trax is leading in United States, Chile, New Zealand, Serbia and 3 other countries.