In terms of market share, CoreAudience is clearly lagging behind, losing to XA.net in all segments.
XA.net has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Food & Drink, Cooking & Recipes and 45 other categories.
CoreAudience is leading in Computer & Electronics, Internet & Telecom, News & Media, Clothing and 9 other categories.
XA.net is leading in most countries, including United States, Australia, Canada, Germany and 8 other countries.
CoreAudience is leading in Italy, Japan, Bangladesh, Pakistan and 7 other countries.