Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, IBM Customer Experience Analytics is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 DoubleVerify has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Sports, News & Media and 14 other categories.

2 IBM Customer Experience Analytics is leading in Finance, Lifestyle, E-commerce & Shopping, Vehicles and 2 other categories.

Geography

1 DoubleVerify is leading in most countries, including United States, Germany, United Kingdom, Canada and 67 other countries.

2 IBM Customer Experience Analytics is leading in China, India, Italy, Japan and 24 other countries.