Market Share by Top Websites

1 MerchantAdvantage is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, CoreMotives is clearly lagging behind, losing to MerchantAdvantage in all segments.

Websites Categories

1 CoreMotives has better usage coverage in more websites categories. Including Business & Industry, People & Society, Death, Computer & Electronics and 60 other categories.

2 MerchantAdvantage is leading in Shopping, Home & Garden, Health, Sports and 22 other categories.

Geography

1 CoreMotives is leading in most countries, including United States, United Kingdom, Russia, Canada and 40 other countries.

2 MerchantAdvantage is leading in Spain and Mexico.