Market Share by Top Websites

1 CPMStar is leading in The Entire Web.

2 Sovrn is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Sovrn has better usage coverage in more websites categories. Including Food & Drink, Arts & Entertainment, Cooking & Recipes, People & Society and 160 other categories.

2 CPMStar is leading in Games, Video Games, Online, Sports and 33 other categories.


1 CPMStar is leading in most countries, including Brazil, Russia, Indonesia, India and 128 other countries.

2 Sovrn is leading in United States, United Kingdom, Canada, Australia and 15 other countries.