Market Share by Top Websites

1 Sovrn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, CPMStar is clearly lagging behind, losing to Sovrn in all segments.

Websites Categories

1 Sovrn has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 227 other categories.

2 CPMStar is leading in Games, Video Games, Online, Roleplaying and one other category.

Geography

1 Sovrn is leading in most countries, including United States, France, Germany, Poland and 187 other countries.

2 CPMStar is leading in Montenegro, Tuvalu, British Indian Ocean Territory, Niue and 14 other countries.