In terms of market share, CQ Counter is clearly lagging behind, losing to Direct Response Group in all segments.
Direct Response Group has better usage coverage in more websites categories. Including Computer & Electronics, Business & Industry, Internet & Telecom, Software and 5 other categories.
CQ Counter is leading in Adult, People & Society, Arts & Entertainment, Career & Education and 4 other categories.
Direct Response Group is leading in most countries, including Russia, Brazil, Japan, Germany and one other country.
Direct Response Group is leading in Russia, Brazil, Japan, Germany and one other country.