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Criteo Advertiser is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, Snapchat Advertiser is clearly lagging behind, losing to Criteo Advertiser in all segments.
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Criteo Advertiser has better usage coverage in more websites categories. Including Lifestyle, Computers Electronics & Technology, Vehicles, E-commerce & Shopping and 17 other categories.
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Snapchat Advertiser is leading in Science & Education, News & Media and Law & Government.
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Criteo Advertiser is leading in most countries, including Japan, South Korea, Russia, Taiwan and 78 other countries.
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Snapchat Advertiser is leading in United States, Saudi Arabia, United Kingdom, Canada and 70 other countries.