Market Share by Top Websites

1 Criteo Advertiser is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TradeDesk Advertiser is still behind Criteo Advertiser in all market share segments.

Websites Categories

1 Criteo Advertiser has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Travel and 125 other categories.

2 TradeDesk Advertiser is leading in Autos & Vehicles, News & Media, People & Society, Car Buying and 80 other categories.

Geography

1 Criteo Advertiser is leading in most countries, including France, Russia, Ukraine, Poland and 149 other countries.

2 TradeDesk Advertiser is leading in United States, Trinidad and Tobago, Bangladesh, Eritrea and 5 other countries.