Market Share by Top Websites

1 Google Adsense is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Criteo Publisher Marketplace is still behind Google Adsense in all market share segments.

Websites Categories

1 Google Adsense has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 242 other categories.

2 Criteo Publisher Marketplace hasn't got a lead over Google Adsense in any websites category.


1 Google Adsense is leading in most countries, including United States, Russia, Germany, Brazil and 217 other countries.

2 Criteo Publisher Marketplace is leading in Wallis.