Market Share by Top Websites

1 Criteo Publisher Marketplace is leading in The Entire Web.

2 Yandex Direct is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Criteo Publisher Marketplace has better usage coverage in more websites categories. Including Science & Education, Community & Society, Arts & Entertainment, Computers Electronics & Technology and 13 other categories.

2 Yandex Direct is leading in News & Media, Vehicles, E-commerce & Shopping, Jobs & Career and 3 other categories.

Geography

1 Criteo Publisher Marketplace is leading in most countries, including United States, United Kingdom, Spain, France and 147 other countries.

2 Yandex Direct is leading in Russia, Ukraine, Belarus, Kazakhstan and 9 other countries.