Market Share by Top Websites

1 Criteo Publisher Marketplace is leading in The Entire Web.

2 Yandex Direct is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Criteo Publisher Marketplace has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Internet & Telecom, Arts & Entertainment and 213 other categories.

2 Yandex Direct is leading in Autos & Vehicles, Construction & Maintenance, Relationships & Dating, Home & Garden and 20 other categories.

Geography

1 Criteo Publisher Marketplace is leading in most countries, including Japan, France, United States, Brazil and 209 other countries.

2 Yandex Direct is leading in Russia, Kazakhstan, Ukraine, Belarus and 8 other countries.