Market Share by Top Websites

1 Criteo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Google Dynamic Remarketing is still behind Criteo in all market share segments.

Websites Categories

1 Criteo has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Business & Industry and 170 other categories.

2 Google Dynamic Remarketing is leading in Shopping, Clothing, Autos & Vehicles, Home & Garden and 52 other categories.

Geography

1 Criteo is leading in most countries, including Russia, France, Taiwan, Ukraine and 167 other countries.

2 Google Dynamic Remarketing is leading in United States, Germany, Czech Republic, United Kingdom and 28 other countries.