Market Share by Top Websites

1 Cross Pixel Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Rakuten Retargeting is clearly lagging behind, losing to Cross Pixel Media in all segments.

Websites Categories

1 Cross Pixel Media has better usage coverage in more websites categories. Including Business & Industry, Food & Drink, Cooking & Recipes, Arts & Entertainment and 72 other categories.

2 Rakuten Retargeting is leading in Shopping, Clothing, Health, Products & Shopping and 71 other categories.

Geography

1 Cross Pixel Media is leading in most countries, including United States, Spain, India, Mexico and 73 other countries.

2 Rakuten Retargeting is leading in Japan, United Kingdom, Australia, Brazil and 12 other countries.